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Volkswagen Nutzfahrzeuge Crafter Experience 2017

Client: Volkswagen Nutzfahrzeuge
Location: Alicante, Spain
Service: Architecture
Photos: Florian Trettenbach

The Crafter Experience was a two day dealer congress to present the new crafter.
The program started right after the arrival of the guests with a dynamic reveal show with the presentation
of the product highlights, followed by individual test drives. An intermediate halt at the Terra Mitica offered workshops
and a driving experience, followed by additional test drives to the event hotel Barcelo Asia Garden. 
The evening program strarted with a cocktail reception, dining in the hotels restaurant and tied up with a musical program in the Crafter Club.
The second and final day started with breakfast, followed by business meetings,
workshops and optional test drives before the departure of the guests.


Crafter Experience - rgbSPACES - spatial design